Negotiating Rationally-Psychology-買書書 BuyBookBook
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Negotiating Rationally-Psychology-買書書 BuyBookBook

Negotiating Rationally

Max H. Bazerman (Author) ... more
... more
Edition: Paperback / softback
Price:
HK$125.00 HK$190.00
Stock:
Out of stock
Product Info
English
196 pages • 15.56 x 23.5 x 1.52 cm
Approx. weight: 0.24 kg
Publication date: 01 Jan,1994
Barcode/ ISBN: 9780029019863 • Free Press
More books in English for Age -
Psychology

Description

By: Max H. Bazerman     
In Negotiating Rationally, Max Bazerman and Margaret Neale explain how to avoid the pitfalls of irrationality and gain the upper hand in negotiations.

For example, managers tend to be overconfident, to recklessly escalate previous commitments, and fail to consider the tactics of the other party. Drawing on their research, the authors show how we are prisoners of our own assumptions. They identify strategies to avoid these pitfalls in negotiating by concentrating on opponents’ behavior and developing the ability to recognize individual limitations and biases. They explain how to think rationally about the choice of reaching an agreement versus reaching an impasse. A must read for business professionals.

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