The Multinational Mission-Business and Management-買書書 BuyBookBook
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The Multinational Mission-Business and Management-買書書 BuyBookBook

The Multinational Mission

Balancing Local Demands and Global Vision

C.K. Prahalad (Author) • Yves L. Doz (Author) ... more
... more
Edition: Paperback / softback
Price:
HK$131.00 HK$200.00
Stock:
Out of stock
Product Info
English
304 pages • 15.24 x 22.86 x 1.78 cm
Approx. weight: 0.37 kg
Publication date: 31 Dec,1999
Barcode/ ISBN: 9780684871325 • Free Press
More books in English for Age -
Business and Management

Description

By: C.K. Prahalad, Yves L. Doz     
The Multinational Mission, based on six years of research utilizing internal company documents and interviews with over 500 top executives in more than twenty global firms provides an explicit logic and a basis for top management to act.

Using a comprehensive training framework called a responsiveness-integration grid authors C.K. Prahalad and Yves L. Doz show step by step how to formulate and implement strategic decisions that provide a winning innovative approach.

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