The Toyota Leaders: An Executive Guide-Economics/ Finance and Accounting-買書書 BuyBookBook
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The Toyota Leaders: An Executive Guide-Economics/ Finance and Accounting-買書書 BuyBookBook

The Toyota Leaders: An Executive Guide

Masaaki Sato (Author) ... more
... more
Edition: US - Hardback
Price:
HK$131.00 HK$200.00
Stock:
Re-stocking soon
Product Info
English
336 pages • 14.71 x 22.33 x 3.28 cm
Approx. weight: 0.51 kg
Publication date: 16 Dec,2008
Barcode/ ISBN: 9781934287231 • Vertical
More books in English for Age -
Economics/ Finance and Accounting

Description

By: Masaaki Sato     
Six decades ago, Toyota was an embarrassment. Today, they are the auto- industry leader. The Toyota Leaders: An Executive Guide tells how they did it, and in such a way that allows readers to apply the lessons. Discover how Toyota is more than just a series of good business moves, but a culture first put into place by its founders and built on through the years. Not a corporate history, Sato uses Toyota's past to contextualize his discussion as he focuses on the company's unique business strategies.

- Find out why an innovative vehicle like the hybrid Prius came from Toyota and not the more technologically - advanced Honda.

- Learn how General Motors supplied invaluable business know-how to then-provincial Toyota in the early eighties.

- Discover why Toyota thinks giving back to Japan and the world is a smart idea.

- Learn how a national healthcare system is a good thing for business.

This is the Toyota book for entrepreneurs and executives in all industries, not just manufacturing.

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