Good Strategy Bad Strategy

Name: Good Strategy Bad Strategy
Brand: Crown Currency
SKU: 9780307886231-PRUSDTR-US
Price: 138.0 HKD
Availability: InStock

The Difference and Why It Matters

Richard Rumelt (Author) ... more

Edition: US - Hardback

Variant

Price:

HK$138.00 HK$210.00

Stock:

In stock - dispatch in 4 working days

Quantity:

Product Info

English • Age Adult - Adult

336 pages • 6.54 x 9.52 x 0.92 in

Approx. weight: 1.13 lb

Publication date: 19 Jul,2011

Barcode: 9780307886231 • Crown Currency

More books in English for Age Adult - Adult

Business and Management

Management and management techniques
Management: leadership and motivation
Management decision making

Share this product

By: Richard Rumelt

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world.

Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.”

In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis.

Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.