The Big Picture

Name: The Big Picture
Brand: Random House Trade Paperbacks
SKU: 9780812973822-PRUSDTR-US
Price: 118.0 HKD
Availability: OutOfStock

Money and Power in Hollywood

Edward Jay Epstein (Author) ... more

Edition: US - Paperback / softback

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HK$118.00 HK$180.00

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Product Info

English • Age Adult - Adult

416 pages • 5.1 x 8.0 x 0.9 in

Approx. weight: 0.74 lb

Publication date: 10 Jan,2006

Barcode: 9780812973822 • Random House Trade Paperbacks

More books in English for Age Adult - Adult

Film/ television/ radio and performing arts

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By: Edward Jay Epstein

In this unprecedented, all-encompassing, and thoroughly entertaining account of the movie business, acclaimed writer Edward Jay Epstein reveals the real magic behind moviemaking: how the studios make their money.

Epstein shows that in Hollywood, the only art that matters is the art of the deal: Major films turn huge profits not from the movies themselves but through myriad other enterprises, from video-game spin-offs and soundtracks to fast-food tie-ins, and even theme-park rides. The studios may compete for stars and Oscars, but their corporate parents view wth one another in less glamorous markets such as cable, home video, and pay-TV.

Money, though, is only a small part of the Hollywood story; the social and political milieus–power, prestige, and status–tell the rest. Alongside its remarkable financial revelations and incisive profiles of the pioneers who helped build Hollywood, The Big Picture is filled with eye-opening insider stories. If you are interested in Hollywood today and the complex and fascinating way it has evolved in order to survive, you haven’ t seen the big picture until you’ve read The Big Picture.