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短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
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短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook
短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】-非故事: 參考百科 Reference & Encyclopedia-買書書 BuyBookBook

短影音聖經：社群行銷100鐵則，絕對瘋傳又賣爆！【IG、YouTube、抖音TikTok爆紅必學致勝心法】

明石岳人 (Author) • 黃詩婷 (Translator) ... more
版本 Edition: 平裝書 Paperback
Price:
HK$146.00 HK$184.00
Stock:
In stock - dispatch in 3 working days
Product Info
Chinese • Age Adult - Adult
平裝書 Paperback • 288 pages • 14.8 x 21.0 x 2.0 cm
Approx. weight: 0.8 kg
Publication date: 02 May,2024
Barcode: 9786267428184 • 野人
More books in Chinese for Age Adult - Adult
參考百科 Reference & Encyclopedia

Description

作者: 明石岳人  |  譯者: 黃詩婷

       
       ▶︎▶︎▶︎影片越短 流量越狂◀︎◀︎◀︎
　　2秒勾粉 6秒抓粉 15秒變鐵粉
 
　　►揭示【短影音必懂趨勢】
　　►收錄豐富【創作指引】和【行銷操作策略】
 
　　全球影片創作者突破3億人！
　　每小時有500萬支影片上傳到TikTok
　　人人都有機會引爆流量！
 
　　想要流量變現，先搞懂社群媒體特點！
　　YouTube是長影片的主場，就靠【剪輯預覽版】短片吸引觀眾！
　　Instagram最適合圖像內容，加上【＃主題標籤】曝光率倍增！
　　TikTok素人到百萬粉絲不是夢，【參與率】╳【觀看時長】是演算法推薦關鍵！
 
　　零粉絲也能靠15秒爆紅！
　　TikTok「推薦機制」人人有機會曝光
　　【2秒下鉤子】＋【6秒破題】，15秒讓路人變鐵粉！
 
　　又快又短，才是流量密碼！
　　影片一定要「倍速播放」的快世代，
　　【影片短】╳【語速快】╳【資訊量夠濃縮】才能吸引關注！
 
　　【爆紅的祕訣都在這裡】
　　★短影音發展背景・行銷策略・市場趨勢預測
　　★爆款IG・YouTube・TikTok短片創作＆行銷鐵則
　　★短影音時代必備生存戰略
　　★日本爆紅短影音行銷案例解析：現象級排隊名店【挽肉と米】、個人品牌營業額突破2億元美妝網紅【ゆうこす菅本裕子】，還有眾多粉絲破千萬TikTok創作者風格解析！
　　★獨家附錄！TikTok完全攻略手冊：從0開始創作一支爆紅短片
 

作者
 
明石岳人
 
　　日本創業家、影片創作者。2014年6月成立影音行銷公司ONE MEDIA，追求全新的影片表現形式。合作對象包含Uniqlo、TOYOTA、大金工業、佳麗寶化妝品集團等國際品牌，至今已經與1,000位以上創作者共同創作YouTube、TikTok等社群平台影音內容。2018年出版首本著作《影片2.0 VISUAL STORYTELLING》。曾任YouTube Works Awards Japan 2022創作者合作部門審查委員。
 
 
譯者
 
黃詩婷
 
　　因喜愛日本傳統文化、文學、歷史與動漫畫而成為自由譯者，人生目標是以書籍譯者身分終老一生。

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