Managing Business Transactions-Business and Management-買書書 BuyBookBook
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Managing Business Transactions-Business and Management-買書書 BuyBookBook

Managing Business Transactions

Paul H. Rubin (Author) ... more
... more
Edition: Paperback / softback
Price:
HK$164.00 HK$250.00
Stock:
Out of stock
Product Info
English
204 pages • 15.24 x 22.86 x 1.52 cm
Approx. weight: 0.25 kg
Publication date: 23 Aug,1993
Barcode/ ISBN: 9780029275962 • Free Press
More books in English for Age -
Business and Management

Description

By: Paul H. Rubin     
Managing Business Transactions is the first book on the principles of a new managerial economics, based on transaction cost economics.

The transaction, the basic unit of business has been studied by theoretical economists for decades. Rubin has translated their research into basic principles for managers at all levels to structure transactions to best achieve both individual and company goals. Rubin analyzes and offers strategies for transactions of all kinds.

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