Description
By: Larry Kahaner
In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success.
Competitive Intelligence : How to Gather, Analyze, and Use Information to Move Your Business to the Top is a practical guide to turning raw information into priceless knowledge and winning business strategy.
In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success.
Competitive Intelligence : How to Gather, Analyze, and Use Information to Move Your Business to the Top is a practical guide to turning raw information into priceless knowledge and winning business strategy.