Light Strategies For Innovation-Business and Management-買書書 BuyBookBook
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Light Strategies For Innovation-Business and Management-買書書 BuyBookBook

Light Strategies For Innovation

William I Zangwill (Author) ... more
... more
Edition: Paperback / softback
Price:
HK$164.00 HK$250.00
Stock:
Out of stock
Product Info
English
380 pages • 15.24 x 22.86 x 2.29 cm
Approx. weight: 0.46 kg
Publication date: 01 Oct,1998
Barcode/ ISBN: 9780684863979 • Free Press
More books in English for Age -
Business and Management

Description

By: William I Zangwill     
Willard Zangwill’s study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more—in order to influence and promote the innovative process.

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