Down to Business

The First 10 Steps to Entrepreneurship for Women


Edition: US - Paperback / softback
Price:
Sale priceHK$112.00 Regular priceHK$170.00
Stock:
Out of stock
Product Info
English Age Adult - Adult
256 pages 6.04 x 9.0 x 0.66 in
Approx. weight: 0.63 lb
Publication date: 01 Sep,2009
Barcode: 9781583333549 Avery

More books in English for Age Adult - Adult
  • Entrepreneurship / Start-ups
  • Management: leadership and motivation
  • Ownership and organization of enterprises

Description

By: Clara Villarosa  
A bulletproof, step-by-step plan for turning your business brainstorm into a money-making reality

At age fifty-two , after years of working her way up the corporate ladder, Clara Villarosa found herself out of a job. But she didn't let that get her down. Instead, she put her gifts to the test and started her own business, which became one of the country's best-known independent specialty bookstores-The Hue- Man Bookstore. Now, twenty years and two successful stores later, Clara is a highly sought-after business coach and expert in the industry.

Down to Business expands on Villarosa's proven "First 10 Steps to Entrepreneurship for Women" to offer women everywhere a targeted plan to help them launch the small business of their dreams. This book includes advice on:

?How to develop realistic business ideas by researching the industry

?Analyzing a competitor's marketing approach and attracting your ideal customer

? Accumulating the start-up funds you need, from recruiting investors to using loans wisely

?Scouting the ideal location

? Creating a sound business plan-and beyond-with a simple, step-by-step strategy

Packed with stories of businesswomen at all stages of the game-from a beer connoisseur-turned-brewer to an avid reader-turned-literary agent-Villarosa brings together inspiring, real-life stories with her award-winning business savvy. Encouraging and empowering, Down to Business will get you motivated to dust off your dream and get your plan into action.

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