Skip to content
Description
By: Nancy J. Troy, Ann Marguerite Tartsinis
An extraordinary look at how the style of Piet Mondrian’s abstract paintings was posthumously appropriated by 1960s fashion, Pop art, and consumer culture.
Yves Saint Laurent’s 1965 Mondrian dresses are among the twentieth century’s most celebrated and recognizable fashions, but the context of their creation involves much more than meets the eye. In Mondrian’s Dress, Nancy J. Troy and Ann Marguerite Tartsinis offer a fresh approach to the coupling of Piet Mondrian’s interwar paintings with Saint Laurent’s couture designs by exposing the rampant merchandising and commodification that these works experienced in the 1960s. The authors situate the consolidation of Saint Laurent’s fashion brand alongside the work of such Pop artists as Roy Lichtenstein, Andy Warhol, and Tom Wesselmann, and show how conventional understandings of Mondrian’s avant-garde abstractions were transformed by the mass circulation of his signature style.
Beyond its attention to 1960s fashion, Pop art, and consumer culture, Mondrian’s Dress offers critical assessments of Saint Laurent’s so-called dialogue with art, the remarkable art collection that he built with his partner Pierre Berge, and the crucial role that photography plays in the marketing of couture. The first book-length study of its kind, Mondrian’s Dress is a provocative reevaluation of how art, commerce, and fashion became fundamentally intertwined in the postwar period.
An extraordinary look at how the style of Piet Mondrian’s abstract paintings was posthumously appropriated by 1960s fashion, Pop art, and consumer culture.
Yves Saint Laurent’s 1965 Mondrian dresses are among the twentieth century’s most celebrated and recognizable fashions, but the context of their creation involves much more than meets the eye. In Mondrian’s Dress, Nancy J. Troy and Ann Marguerite Tartsinis offer a fresh approach to the coupling of Piet Mondrian’s interwar paintings with Saint Laurent’s couture designs by exposing the rampant merchandising and commodification that these works experienced in the 1960s. The authors situate the consolidation of Saint Laurent’s fashion brand alongside the work of such Pop artists as Roy Lichtenstein, Andy Warhol, and Tom Wesselmann, and show how conventional understandings of Mondrian’s avant-garde abstractions were transformed by the mass circulation of his signature style.
Beyond its attention to 1960s fashion, Pop art, and consumer culture, Mondrian’s Dress offers critical assessments of Saint Laurent’s so-called dialogue with art, the remarkable art collection that he built with his partner Pierre Berge, and the crucial role that photography plays in the marketing of couture. The first book-length study of its kind, Mondrian’s Dress is a provocative reevaluation of how art, commerce, and fashion became fundamentally intertwined in the postwar period.
You may also like
Top Trending
Dog Man 14: Dog Man: Big Jim Believes: A Graphic Novel (Dog Man #14)
Sale priceHK$85.00
Regular priceHK$150.00
In stock
Press Start! #17 The Super Jump Between Worlds! (Branches)
Sale priceHK$55.00
Regular priceHK$98.00
In stock
Darkstalker: A Graphic Novel (Wings of Fire: Legends Graphic Novel)
Sale priceHK$99.00
Regular priceHK$154.00
In stock
Harry Potter #4 and the Goblet of Fire (Interactive Illustrated Edition)
Sale priceHK$299.00
Regular priceHK$630.00
In stock
InvestiGators: Agents of S.U.I.T. #02: From Badger to Worse
Sale priceHK$79.00
Regular priceHK$99.00
In stock
Percy Jackson and the Olympians 5 Book Paperback Boxed Set (w/poster)
Sale priceHK$288.00
Regular priceHK$450.00
In stock
InvestiGators: Agents of S.U.I.T. #03: Wild Ghost Chase
Sale priceHK$69.00
Regular priceHK$140.00
In stock
Dragon Masters #29 (正版) Magic of the Wizard Dragon (Branches) (Tracey West)
Sale priceHK$48.00
Regular priceHK$69.00
In stock