The Art and Craft of Feature Writing
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The Art and Craft of Feature Writing

The Art and Craft of Feature Writing

Based on The Wall Street Journal Guide

William E. Blundell (Author) ... more
... more
Edition: US - Paperback / softback
Price:
HK$115.00 HK$180.00
Stock:
Re-stocking soon
Product Info
English
272 pages • 13.44 x 20.32 x 1.7 cm
Approx. weight: 0.25 kg
Publication date: 29 Nov,1988
Barcode/ ISBN: 9780452261587 • Plume
More books in English for Age -
Business and Management

Description

By: William E. Blundell     
Storytelling—how to catch and hold a reader’s interest through artful narration of factual material
 
William E. Blundell, one of the best writers on one of America's best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:
 
·         How and where to get ideas
·         What readers like and don’t like
·         Adding energy and interest to tired topics
·         Getting from first ideas to finish article
·         The rules of organization
·         How—and whom—to quote and paraphrase
·         Wordcraft, leads, and narrative flow
·         Self-editing and notes on style
 
… plus many sample feature articles.

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