Skip to content
Description
By: Jay Heinrichs
Yes, it’s true: you can learn how to be a verbal wizard!
Ever hear someone utter an unforgettable phrase and feel yourself reacting with with…well, awe? Ever read a great quote and think I could never come up with anything that clever?
Daunting as it may seem, there’s nothing mystical about witcraft. Crafting memorable lines doesn’t require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick.
In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh– even a little mischievous. Fear not: on offer here are not dry, abstract ideas couched in academic jargon. Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work. You’ll learn how to slyly plant your words in people’s heads and draw indelible verbal pictures by employing such tools as “crashing symbols,” “rapid repeaters,” “Russian Dolls” and even the powers of Mr. Potato Head.
With those tools and others tucked in your utility belt, you might not immediately achieve “wordsmith immortality” but you will become a better speaker, writer, and raconteur…and long after people have forgotten everything else, they’ll remember your priceless lines.
Yes, it’s true: you can learn how to be a verbal wizard!
Ever hear someone utter an unforgettable phrase and feel yourself reacting with with…well, awe? Ever read a great quote and think I could never come up with anything that clever?
Daunting as it may seem, there’s nothing mystical about witcraft. Crafting memorable lines doesn’t require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick.
In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh– even a little mischievous. Fear not: on offer here are not dry, abstract ideas couched in academic jargon. Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work. You’ll learn how to slyly plant your words in people’s heads and draw indelible verbal pictures by employing such tools as “crashing symbols,” “rapid repeaters,” “Russian Dolls” and even the powers of Mr. Potato Head.
With those tools and others tucked in your utility belt, you might not immediately achieve “wordsmith immortality” but you will become a better speaker, writer, and raconteur…and long after people have forgotten everything else, they’ll remember your priceless lines.
You may also like
熱銷中 Top Trending
Dog Man 13: Dog Man: Big Jim Begins: A Graphic Novel (Dog Man #13)
Sale priceFrom HK$75.00
Regular priceHK$150.00
In stock
Dragon Masters #27 (正版) Haunting of the Ghost Dragon (Branches) (Tracey West)
Sale priceHK$47.00
Regular priceHK$69.00
In stock
Dork Diaries #15 I Love Paris! (Rachel Renee Russell)
Sale priceHK$67.00
Regular priceHK$112.00
In stock
Dog Man (正版) #11 Twenty Thousand Fleas Under the Sea (Dav Pilkey)
Sale priceFrom HK$59.00
Regular priceHK$90.00
In stock
POKEMON: SUPER DUPER EXTRA DELUXE ESSENTIAL HANDBOOK
Sale priceHK$149.00
Regular priceHK$210.00
In stock
Ultimate Football Heroes Series 1 Collection 10 Books Set (Matt & Tom Oldfield)
Sale priceHK$295.00
Regular priceHK$910.00
In stock
Harry Potter (正版)(#1) and the Philosopher's Stone MinaLima Edition (Hardback) (J.K. Rowling)
Sale priceHK$239.00
Regular priceHK$385.00
In stock
Britannica All New Kids Encyclopedia - What We Know & What We Don't (UK)
Sale priceHK$229.00
Regular priceHK$351.00
In stock
Essential English: Spelling Punctuation and Grammar
Sale priceHK$77.00
Regular priceHK$140.00
In stock